Catchment and Revenue Estimator

Most revenue models start from a target and work backwards. This one starts from the people who live near the site and works forwards, which is the order that decides whether the site works at all.

Your Inputs

Enter your figures and select Calculate. Nothing is sent anywhere; the arithmetic runs in your browser.

What the Model Assumes

  • A trading year of 350 open days, so the daily figure is annual visits divided by 350.
  • Every converted child brings one paying adult or guardian, whose spend is already inside your spend-per-visit figure rather than counted separately.
  • Spend per visit is the blended figure across admissions, food, parties and retail. If you only enter the admission price, the result is admissions revenue, not total revenue.
  • No seasonality is applied. Divide the annual figure by twelve only to get an average month, never a specific month.